Concepedia

Customer Segments

Customer Segments is a strategic managerial accounting construct that categorizes a company’scustomer base into distinct groups based on shared characteristics, behaviors, or needs to facilitate targeted resource allocation, performance evaluation, and decision-making within segment reporting frameworks.

958

Publications

60.2K

Citations

2.3K

Authors

1K

Institutions

Publications per year

2017–2026

320

Parents

Publications

958

The Process of Customer Engagement: A Conceptual Framework

Jana Bowden · The Journal of Marketing Theory and Practice · 2008 · 1.3K citations

, , +17

Value‐based segmentation of luxury consumption behavior

Klaus‐Peter Wiedmann, Nadine Hennigs, Astrid Siebels · Psychology and Marketing · 2009 · 1.1K citations

, , +16

Determinants of Market Competitiveness in an Environmentally Sustainable Tourism Industry

Salah S. Hassan · Journal of Travel Research · 2000 · 1K citations

, , +17

Logistics Service Quality as a Segment-Customized Process

John T. Mentzer, Daniel J. Flint, G. Tomas M. Hult · Journal of Marketing · 2001 · 987 citations

, , +16

The impact of switching costs on the customer satisfaction‐loyalty link: mobile phone service in France

Jonathan Lee, Janghyuk Lee, Lawrence Feick · Journal of Services Marketing · 2001 · 877 citations

, , +15

1–5 of 958

Authors

2.3K

  1. WV
    Wim Verbeke

    Ghent University, Belgium

    6 publications · 321 citations

    6

    h-index

  2. XG
    Xavier Gellynck

    Ghent University, Belgium

    6 publications · 206 citations

    6

    h-index

  3. OW
    Ou Wang

    University of Waikato, New Zealand

    6 publications · 253 citations

    6

    h-index

  4. JG
    Jerzy Gębski

    Warsaw University of Life Sciences, Poland

    4 publications · 94 citations

    4

    h-index

  5. RB
    Rodolfo Bernabéu Cañete

    University of Castilla-La Mancha, Spain

    4 publications · 200 citations

    4

    h-index

1–5 of 2.3K

Institutions

1K

  1. Ghent University

    Ghent, Belgium

    10 h-index

    26 publications

    1.1K citations

  2. Cornell University

    Ithaca, United States

    10 h-index

    14 publications

    1.3K citations

  3. Aarhus University

    Aarhus, Denmark

    9 h-index

    14 publications

    1.1K citations

  4. New York University

    New York, United States

    8 h-index

    10 publications

    592 citations

  5. Wageningen University & Research

    Wageningen, The Netherlands

    8 h-index

    20 publications

    948 citations

  6. Michigan State University

    East Lansing, United States

    8 h-index

    24 publications

    2.5K citations

  7. University of St.Gallen

    Saint Gallen, Switzerland

    8 h-index

    18 publications

    1.1K citations

  8. Colorado State University

    Fort Collins, United States

    7 h-index

    13 publications

    716 citations

1–8 of 1K

Venues

  1. British Food Journal

    34 publications · 1.3K citations

    23

    h-index

  2. Sustainability

    24 publications · 993 citations

    18

    h-index

  3. Journal of Marketing

    JM · 18 publications · 3.4K citations

    18

    h-index

  4. International Journal of Bank Marketing

    19 publications · 1.7K citations

    17

    h-index

  5. 17

    h-index

1–5