Concepedia

Post-purchase Experience

Post-Purchase Experience is a customer experience construct that encompasses the evaluative and behavioral processes a customer undergoes after acquiring a product or service, distinguishing it from antecedent purchase stages by focusing on satisfaction, usage, retention, and advocacy outcomes within retail and service contexts.

186

Publications

14.4K

Citations

494

Authors

279

Institutions

Publications per year

2017–2026

92

Parents

Publications

186

The Dimensionality of Consumption Emotion Patterns and Consumer Satisfaction

Robert A. Westbrook, Richard L. Oliver · Journal of Consumer Research · 1991 · 2.2K citations

, , +15

Customer intention to return online: price perception, attribute‐level performance, and satisfaction unfolding over time

Pingjun Jiang, Bert Rosenbloom · European Journal of Marketing · 2005 · 460 citations

, , +17

Customer delight in a retail context: investigating delightful and terrible shopping experiences

Mark J. Arnold, Kristy E. Reynolds, Nicole Ponder et al. · Journal of Business Research · 2004 · 416 citations

, , +17

Comparing Consumers' Recall of Prepurchase and Postpurchase Product Evaluation Experiences

Sarah Fisher Gardial, D. Scott Clemons, Robert B. Woodruff et al. · Journal of Consumer Research · 1994 · 391 citations

, , +12

Post-Purchase Consumer Processes and the Complaining Consumer

Mary C. Gilly, Betsy D. Gelb · Journal of Consumer Research · 1982 · 317 citations

, , +17

1–5 of 186

Authors

494

  1. HH
    Heesup Han

    Sejong University, South Korea

    4 publications · 289 citations

    4

    h-index

  2. IS
    Itamar Simonson

    Stanford University, United States

    3 publications · 213 citations

    3

    h-index

  3. CO
    Chezy Ofir

    Hebrew University of Jerusalem, Israel

    2 publications · 177 citations

    2

    h-index

  4. DS
    Dwi Suhartanto

    Bandung Institute of Technology, Indonesia

    2 publications · 146 citations

    2

    h-index

  5. WL
    Watcharee Lekhawipat

    National Cheng Kung University, Taiwan

    2 publications · 51 citations

    2

    h-index

1–5 of 494

Institutions

279

  1. Sejong University

    Seoul, South Korea

    4 h-index

    5 publications

    302 citations

  2. Hong Kong Polytechnic University

    Hong Kong, Hong Kong

    4 h-index

    6 publications

    187 citations

  3. Universidad de Zaragoza

    Zaragoza, Spain

    3 h-index

    9 publications

    1.9K citations

  4. Macao University of Tourism

    Macao, Macao

    3 h-index

    4 publications

    113 citations

  5. Oxford Brookes University

    Oxford, United Kingdom

    3 h-index

    4 publications

    179 citations

  6. University of Southampton

    Southampton, United Kingdom

    3 h-index

    4 publications

    614 citations

  7. Oklahoma State University

    Stillwater, United States

    3 h-index

    3 publications

    171 citations

  8. University of Hawaiʻi at Mānoa

    Honolulu, United States

    3 h-index

    4 publications

    175 citations

1–8 of 279

Venues

  1. 9

    h-index

  2. Journal of Marketing Research

    6 publications · 480 citations

    6

    h-index

  3. 5

    h-index

  4. Journal of Retailing and Consumer Services

    5 publications · 434 citations

    5

    h-index

  5. SSRN Electronic Journal

    Repository · 4 publications · 67 citations

    4

    h-index

1–5