Journal of Marketing Research

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Journal of marketing research

7.6K

Publications

Citations

1.5K

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Journal of Marketing Research is a journal.

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#	Concept	H-Index	Publications	Citations
1	Business	322	2.5K	629.9K
2	Engineering	125	577	207.9K
3	Arts	110	349	54.6K
4	Education	71	154	48.1K
5	Health Sciences	59	117	14.4K

Journal of Marketing Research

7.6K

Publications

Citations

Showing yearly statistics from 2000-2026.

Page 1

	Year	Citations
Evaluating Structural Equation Models with Unobservable Variables and Measurement Error Claes Fornell, David F. Larcker Journal of Marketing Research Customer SatisfactionQuality Of LifeStatistical TestsEngineeringMeasurement Theory	1981	63.9K
Evaluating Structural Equation Models with Unobservable Variables and Measurement Error Claes Fornell, David F. Larcker Journal of Marketing Research Customer SatisfactionQuality Of LifeMeasurement TheoryEngineeringOrganizational Characteristic	1981	60K
Time Series Analysis: Forecasting and Control Michael D. Geurts, George E. P. Box, Gwilym M. Jenkins Journal of Marketing Research Forecasting MethodologyPredictive AnalyticsProcess ControlBusinessForecasting	1977	19.3K
Basics of Qualitative Research Julie L. Ozanne, Anselm Strauss, Juliet Corbin Journal of Marketing Research NursingQualitative InterpretationQualitative MethodQualitative Analysis	1992	17.9K
A Paradigm for Developing Better Measures of Marketing Constructs Gilbert A. Churchill Journal of Marketing Research Marketing AnalyticsCustomer SatisfactionImproved Marketing PracticeInteractive MarketingHistory Of Marketing	1979	12.7K
Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics Claes Fornell, David F. Larcker Journal of Marketing Research Quality Of LifeMeasurement TheoryEngineeringStructural ProblemPsychometrics	1981	12.5K
A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions Richard L. Oliver Journal of Marketing Research Customer SatisfactionBehavioral Decision MakingConsumer StudySatisfaction DecisionsConsumer Research	1980	9.9K
Estimating Nonresponse Bias in Mail Surveys J. Scott Armstrong, Terry Overton Journal of Marketing Research Behavioral Decision MakingConsumer ResearchValid PredictionsSocial InfluenceJournalism	1977	9.7K
Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics Claes Fornell, David F. Larcker Journal of Marketing Research	1981	9.6K
A Paradigm for Developing Better Measures of Marketing Constructs Gilbert A. Churchill Journal of Marketing Research Marketing AnalyticsCustomer SatisfactionImproved Marketing PracticeInteractive MarketingManagement	1979	7.9K

Page 1