Concepedia

Mary C. Gilly

MC

Statistics

Publications

55

Citations

10.6K

H-Index

35

Active since

1979

Affiliations

University of California, Irvine(Current)

California State University, Long Beach

Iowa State University

Fort Lewis College

Mary C. Gilly is an author at University of California, Irvine specializing in marketing, business, and consumer behavior.

Publications per year

1979–2017

55

Publications

55

eTailQ: dimensionalizing, measuring and predicting etail quality

Mary Wolfinbarger, Mary C. Gilly · Journal of Retailing · 2003 · 2.3K citations

Management, Quality Management, Quality Assurance +10

We Are What We Post? Self-Presentation in Personal Web Space

Hope Jensen Schau, Mary C. Gilly · Journal of Consumer Research · 2003 · 1.2K citations

Social Sciences, Communication, Social Psychology +16

Shopping Online for Freedom, Control, and Fun

Mary Wolfinbarger, Mary C. Gilly · California Management Review · 2001 · 1.1K citations

Business, Marketing, Retail Management +14

A Dyadic Study of Interpersonal Information Search

Mary C. Gilly, John L. Graham, Mary Wolfinbarger et al. · Journal of the Academy of Marketing Science · 1998 · 727 citations

Social Sciences, Psychology, Social Psychology +10

Consumption Values and Market Choices: Theory and Applications

Mary C. Gilly, Jagdish N. Sheth, Bruce I. Newman · Journal of Marketing Research · 1992 · 494 citations

Social Sciences, Economics, Marketing +17

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