Customer Complaint Behavior

Customer Complaint Behavior is a postpurchase consumer response characterized by actions taken by a dissatisfied customer to communicate a problem with a product or service to a firm or third party, distinguished from other postpurchase behaviors by its explicit intent to register dissatisfaction and seek resolution.

436

Publications

44.4K

Citations

854

Authors

421

Institutions

Publications per year

2017–2026

89

Authors

854

  1. CF
    Claes Fornell

    University of Michigan, United States

    8 publications · 2.3K citations

    8

    h-index

  2. MD
    Moshe Davidow

    University of Haifa, Israel

    7 publications · 1.5K citations

    7

    h-index

  3. JS
    Jagdip Singh

    Case Western Reserve University, United States

    7 publications · 2.2K citations

    7

    h-index

  4. AS
    Anna S. Mattila

    Pennsylvania State University, United States

    6 publications · 348 citations

    6

    h-index

  5. BT
    Bård Tronvoll

    Karlstad University, Sweden

    5 publications · 485 citations

    5

    h-index

1–5 of 854

Venues

  1. Journal of Services Marketing

    17 publications · 1.6K citations

    16

    h-index

  2. 16

    h-index

  3. ACR North American Advances

    17 publications · 1K citations

    16

    h-index

  4. Journal of Marketing

    JM · 14 publications · 10K citations

    14

    h-index

  5. Journal of Consumer Affairs

    JCA · 13 publications · 951 citations

    12

    h-index

1–5