Concepedia

Murali Chandrashekaran

MC

Statistics

Publications

23

Citations

4.9K

H-Index

18

Active since

1992

Affiliations

University of Cincinnati(Current)

Pennsylvania State University

Arizona State University

UNSW Sydney

College of Business Administration

Murali Chandrashekaran is an author at University of Cincinnati specializing in business, marketing management, and marketing.

Publications per year

1992–2014

23

Publications

23

Customer Evaluations of Service Complaint Experiences: Implications for Relationship Marketing

Stephen S. Tax, Stephen Brown, Murali Chandrashekaran · Journal of Marketing · 1998 · 2.1K citations

, , +17

Customer Evaluations of Service Complaint Experiences: Implications for Relationship Marketing

Stephen S. Tax, Stephen Brown, Murali Chandrashekaran · Journal of Marketing · 1998 · 1.2K citations

, , +17

Satisfaction Strength and Customer Loyalty

Murali Chandrashekaran, Kristin Rotte, Stephen S. Tax et al. · Journal of Marketing Research · 2007 · 347 citations

, , +14

Brand Retrieval, Consideration Set Composition, Consumer Choice, and the Pioneering Advantage

Frank R. Kardes, Gurumurthy Kalyanaram, Murali Chandrashekaran et al. · Journal of Consumer Research · 1993 · 297 citations

, , +12

Customer Satisfaction Heterogeneity and Shareholder Value

Rajdeep Grewal, Murali Chandrashekaran, Alka Varma Citrin · Journal of Marketing Research · 2010 · 167 citations

, , +15

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