International Journal of Purchasing and Materials Management · 1992 · 32 citations · 9 references
ManagementStrategic ManagementStrategyBusiness StrategyPricing StrategyPricing TheoryCompetitive PricingCompetitive Pricing StrategyDiscount PricingDynamic DiscountingPricing DecisionsValue-based PricingBulk DiscountsDiscount HandlingDiscount SchedulingDiscount TimingVolume DiscountingVolume DiscountsVolume PricingVolume-based Pricing
This article describes the emergence of a new strategy for developing discount pricing schedules called Business Volume Discount . Several advantages are discussed from both the buyer's and the supplier's point of view.
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Quantity Discounts: Managerial Issues and Research Opportunities
Robert J. Dolan · Marketing Science · 1987 · 307 citations
A Constrained Unfolding Methodology for Product Positioning
Wayne S. DeSarbo, Vithala R. Rao · Marketing Science · 1986 · 148 citations