Wayne S. DeSarbo - Concepedia

Author

Wayne S. DeSarbo

Also Known As

Atalay, Selin, Desarbo, Wayne S., W. S. De Sarbo, W. S. Desarbo, Wayne DeSarbo, Wayne Desarbo, Wayne S DeSarbo, Wayne S. DeSarbo, Wayne S. Desarbo

410

Publications

14.7K

Citations

H-Index

221

Concepts

All Affiliations

Pennsylvania State University University of Michigan University of Pennsylvania Columbia University University of Groningen

About

Wayne S. DeSarbo is an author at Pennsylvania State University specializing in management, business, and marketing.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	40	76	8.2K
2	Engineering	25	40	2.5K
3	Education	2	2	448
4	Arts	1	1	42
5	Language Studies	1	1	55

Wayne S. DeSarbo

148

Publications

13.5K

Citations

H-Index

Page 1

	Year	Citations
Response Determinants in Satisfaction Judgments Richard L. Oliver, Wayne S. DeSarbo Journal of Consumer Research MarketingSatisfaction FormationJob SatisfactionBehavioral SciencesBehavioral Decision Making	1988	1.7K
An Empirical Pooling Approach for Estimating Marketing Mix Elasticities with PIMS Data Venkatram Ramaswamy, Wayne S. DeSarbo, David J. Reibstein, Marketing Science Marketing AnalyticsConsumer ResearchEmpirical Pooling ApproachBusiness AnalyticsTime Series Econometrics	1993	1.1K
Revisiting the Miles and Snow strategic framework: uncovering interrelationships between strategic types, capabilities, environmental uncertainty, and firm performance Wayne S. DeSarbo, C. Anthony Di Benedetto, Michael Song, Strategic Management Journal Strategic TypesFirm PerformanceSnow Strategic FrameworkMultiple-criteria Decision AnalysisCompetitive Advantage	2004	896
Hierarchical Bayes Conjoint Analysis: Recovery of Partworth Heterogeneity from Reduced Experimental Designs Peter Lenk, Wayne S. DeSarbo, Paul E. Green, Marketing Science Marketing AnalyticsCustomer SatisfactionConsumer StudyCustomer ProfilingConsumer Research	1996	543
A maximum likelihood methodology for clusterwise linear regression Wayne S. DeSarbo, William L. Cron Journal of Classification EngineeringHigh-dimensional MethodMixture AnalysisStatistical InferenceEstimation Theory	1988	510
Finite-Mixture Structural Equation Models for Response-Based Segmentation and Unobserved Heterogeneity Kamel Jedidi, Harsharanjeet S. Jagpal, Wayne S. DeSarbo Marketing Science Endemic ProblemsBehavioral Decision MakingConsumer StudyConsumer ResearchEducation	1997	436
Typologies of Compulsive Buying Behavior: A Constrained Clusterwise Regression Approach Wayne S. DeSarbo, Elizabeth A. Edwards Journal of Consumer Psychology	1996	342
A mixture likelihood approach for generalized linear models Michel Wedel, Wayne S. DeSarbo Journal of Classification Mixture Likelihood ApproachStatistical InferenceMixture DistributionStatistics	1995	300
Customer value analysis in a heterogeneous market Wayne S. DeSarbo, Kamel Jedidi, Indrajit Sinha Strategic Management Journal Marketing AnalyticsCustomer SatisfactionCustomer Value AnalysisConsumer ResearchBrand Strategy	2001	279
Market segmentation with choice-based conjoint analysis Wayne S. DeSarbo, Venkatram Ramaswamy, Steven H. Cohen Marketing Letters Quantitative ManagementPrior Knowledge IncorporationMarket AnalysisManagementBusiness	1995	267

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