Journal of the Academy of Marketing Science · 2019 · 146 citations · 104 references
BusinessMarketingMarketing ManagementMarketing StrategyStrategic MarketingVisual PerceptionBrand ArchitectureBrand ExperienceBrand ImagePerceptual OrganizationVisual CognitionVisual ExperienceBrand Image CuesBrand Image PerceptionConsumer Perception AnalysisVisual Communication In AdvertisingVisual Marketing
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Perception of the Visual World
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