Concepedia

Touchpoint Design

Touchpoint Design is a service design practice that constitutes the deliberate crafting of specific interactions between users and a service provider, distinguished by its focus on orchestrating meaningful, coherent, and user-centered contact points across physical, digital, and human interfaces within the service ecosystem.

26

Publications

2.5K

Citations

68

Authors

44

Institutions

Publications per year

2017–2026

11

Parents

Children

Publications

26

Service Design for Experience-Centric Services

Leonieke G. Zomerdijk · Journal of Service Research · 2009 · 949 citations

, , +16

Prototyping for tiny fingers

Marc Rettig · Communications of the ACM · 1994 · 434 citations · Full text

, , +4

Towards the identification of customer experience touch point elements

Alisha Stein, B. Ramaseshan · Journal of Retailing and Consumer Services · 2016 · 286 citations · Full text

, , +12

Service Innovation Through Touch-points: Development of an Innovation Toolkit for the First Stages of New Service Development

Simon Clatworthy · Duo Research Archive (University of Oslo) · 2011 · 173 citations · Full text

, , +15

Identifying and analyzing touchpoints for building a higher education brand

Monica Khanna, Isaac Jacob, Neha Yadav · Journal of Marketing for HIGHER EDUCATION · 2014 · 129 citations

, , +17

1–5 of 26

Authors

68

  1. SC
    Simon Clatworthy

    Oslo School of Architecture and Design, Norway

    2 publications · 193 citations

    2

    h-index

  2. JB
    Jörg Becker

    University of Münster, Germany

    2 publications · 73 citations

    2

    h-index

  3. BB
    Benjamin Barann

    University of Münster, Germany

    2 publications · 73 citations

    2

    h-index

  4. VR
    Virpi Roto

    Aalto University, Finland

    2 publications · 25 citations

    2

    h-index

  5. ET
    Enrique ter Horst

    Universidad de Los Andes, Colombia

    1 publications · 35 citations

    1

    h-index

1–5 of 68

Institutions

44

  1. Oslo School of Architecture and Design

    Oslo, Norway

    2 h-index

    2 publications

    193 citations

  2. Aalto University

    Espoo, Finland

    2 h-index

    3 publications

    38 citations

  3. University of Münster

    Münster, Germany

    2 h-index

    9 publications

    319 citations

  4. Indian Institute of Technology Bombay

    Mumbai, India

    1 h-index

    1 publications

    10 citations

  5. Hult International Business School

    London, United Kingdom

    1 h-index

    1 publications

    20 citations

  6. K J Somaiya Medical College

    Mumbai, India

    1 h-index

    3 publications

    387 citations

  7. Curtin University

    Perth, Australia

    1 h-index

    2 publications

    572 citations

  8. Linköping University

    Linköping, Sweden

    1 h-index

    1 publications

    55 citations

1–8 of 44

Venues

  1. Journal of Retailing and Consumer Services

    4 publications · 384 citations

    4

    h-index

  2. Design Management Review

    1 publications · 14 citations

    1

    h-index

  3. Journal of Research in Interactive Marketing

    1 publications · 19 citations

    1

    h-index

  4. Duo Research Archive (University of Oslo)

    Repository · 1 publications · 173 citations

    1

    h-index

  5. International Journal of Quality and Service Sciences

    IJQSS · 1 publications · 20 citations

    1

    h-index

1–5