Concepedia

Identity Consumption

Identity Consumption is a theoretical construct within consumer behavior that denotes the process by which individuals construct, express, and negotiate their self-concepts through the acquisition, use, and disposition of goods, brands, and consumption practices imbued with symbolic meaning.

95

Publications

9.9K

Citations

184

Authors

116

Institutions

Publications per year

2017–2026

26

Parents

Publications

95

Consumers' Need for Uniqueness: Scale Development and Validation

Kelly Tian, William O. Bearden, Gary L. Hunter · Journal of Consumer Research · 2001 · 1.7K citations · Full text

, , +16

Where Consumers Diverge from Others: Identity Signaling and Product Domains

Jonah Berger, Chip Heath · Journal of Consumer Research · 2007 · 1.3K citations

, , +17

Beyond the Extended Self: Loved Objects and Consumers’ Identity Narratives

Aaron Ahuvia · Journal of Consumer Research · 2005 · 1.2K citations

, , +16

Selves in Transition: Symbolic Consumption in Personal Rites of Passage and Identity Reconstruction

John W. Schouten · Journal of Consumer Research · 1991 · 777 citations

, , +17

Liquid Relationship to Possessions

Fleura Bardhi, Giana M. Eckhardt, Eric J. Arnould · Journal of Consumer Research · 2012 · 308 citations · Full text

, , +16

1–5 of 95

Authors

184

  1. SP
    Stefano Puntoni

    Erasmus University Rotterdam, Netherlands

    4 publications · 357 citations

    4

    h-index

  2. JB
    Jonah Berger

    University of Pennsylvania, United States

    4 publications · 1.4K citations

    4

    h-index

  3. EL
    Eugina Leung

    Erasmus University Rotterdam, Netherlands

    3 publications · 347 citations

    3

    h-index

  4. MF
    Mark Forehand

    University of Washington, United States

    3 publications · 131 citations

    3

    h-index

  5. RE
    Richard Elliott

    Salisbury University, United States

    3 publications · 230 citations

    3

    h-index

1–5 of 184

Institutions

116

  1. Erasmus University Rotterdam

    Rotterdam, The Netherlands

    4 h-index

    5 publications

    390 citations

  2. University of Pennsylvania

    Philadelphia, United States

    4 h-index

    4 publications

    1.4K citations

  3. Pontificia Universidad Católica de Chile

    Santiago, Chile

    2 h-index

    2 publications

    129 citations

  4. Iowa State University

    Ames, United States

    2 h-index

    2 publications

    820 citations

  5. University of Sussex

    Brighton, United Kingdom

    2 h-index

    7 publications

    198 citations

  6. Loyola Marymount University

    Los Angeles, United States

    2 h-index

    2 publications

    84 citations

  7. The University of Texas at Austin

    Austin, United States

    2 h-index

    2 publications

    78 citations

  8. University of Gothenburg

    Gothenburg, Sweden

    2 h-index

    2 publications

    44 citations

1–8 of 116

Venues

  1. Journal of Consumer Research

    JCR · 10 publications · 5.7K citations

    10

    h-index

  2. Journal of Marketing Management

    MM · 5 publications · 379 citations

    5

    h-index

  3. Journal of Consumer Culture

    JOC · 5 publications · 147 citations

    5

    h-index

  4. Marketing Theory

    MT · 5 publications · 514 citations

    5

    h-index

  5. Journal of Business Research

    JBR · 3 publications · 199 citations

    3

    h-index

1–5