Concepedia

Customer Information Integration

Customer Information Integration is a conceptual framework within the domain of customer data management that specifically enables the harmonization, linking, and consistent representation of fragmented customer data across disparate systems to support unified views while preserving data context, quality, and traceability.

167

Publications

9.5K

Citations

399

Authors

235

Institutions

Publications per year

2017–2026

43

Parents

Publications

167

Why Do Customer Relationship Management Applications Affect Customer Satisfaction?

Sunil Mithas, Mayuram S. Krishnan, Claes Fornell · Journal of Marketing · 2005 · 784 citations

, , +7

New Product Quality and Product Development Teams

Rajesh Sethi · Journal of Marketing · 2000 · 389 citations

, , +17

HOW DO THEY KNOW THEIR CUSTOMERS SO WELL

Thomas H. Davenport, Jeanne G. Harris, Ajay K. Kohli · MIT Sloan management review · 2001 · 361 citations

, , +12

Research Note Consumer Addressability and Customized Pricing

Yuxin Chen, Ganesh Iyer · Marketing Science · 2002 · 265 citations

, , +16

Advanced Customer Analytics: Strategic Value Through Integration of Relationship-Oriented Big Data

Brent Kitchens, David G. Dobolyi, Jingjing Li et al. · Journal of Management Information Systems · 2018 · 264 citations

, , +17

1–5 of 167

Authors

399

  1. DZ
    Debra Zahay

    Northern Illinois University, United States

    5 publications · 207 citations

    5

    h-index

  2. MS
    Merlin Stone

    IBM (United States), United States

    4 publications · 115 citations

    4

    h-index

  3. JR
    Jennifer Rowley

    Manchester Metropolitan University, United Kingdom

    4 publications · 313 citations

    4

    h-index

  4. SK
    Silja Korhonen-Sande

    Norwegian University of Life Sciences, Norway

    3 publications · 73 citations

    3

    h-index

  5. LM
    Lutz M. Kolbe

    University of Göttingen, Germany

    2 publications · 161 citations

    2

    h-index

1–5 of 399

Institutions

235

  1. Northern Illinois University

    DeKalb, United States

    5 h-index

    6 publications

    322 citations

  2. BI Norwegian Business School

    Oslo, Norway

    4 h-index

    4 publications

    113 citations

  3. Georgia State University

    Atlanta, United States

    3 h-index

    4 publications

    127 citations

  4. University of Ulster

    Coleraine, United Kingdom

    3 h-index

    7 publications

    515 citations

  5. University of Michigan

    Ann Arbor, United States

    3 h-index

    5 publications

    1.7K citations

  6. Edge Hill University

    Ormskirk, United Kingdom

    3 h-index

    3 publications

    301 citations

  7. University College Dublin

    Dublin, Ireland

    2 h-index

    2 publications

    104 citations

  8. Hong Kong Polytechnic University

    Hong Kong, Hong Kong

    2 h-index

    3 publications

    66 citations

1–8 of 235

Venues

  1. Industrial Marketing Management

    6 publications · 217 citations

    6

    h-index

  2. 5

    h-index

  3. Journal of Business and Industrial Marketing

    4 publications · 148 citations

    4

    h-index

  4. Journal of Marketing Research

    3 publications · 178 citations

    3

    h-index

  5. Journal of Marketing Analytics

    3 publications · 58 citations

    3

    h-index

1–5