Concepedia
Journal of Retailing · 2019 · 223 citations · 58 references
Open access
Loyalty FormationRelationship MarketingCustomer SatisfactionCustomer LoyaltyManagementBusinessConsumer ResearchMarketingCustomer Journey AnalysisMarketing StrategyCustomer Journey
58
The Behavioral Consequences of Service Quality
Valarie A. Zeithaml, Leonard L. Berry, A. Parasuraman · Journal of Marketing · 1996 · 8.6K citations
Customer Satisfaction, Aggregate Level, Service Quality +11
Valarie A. Zeithaml, Leonard L. Berry, A. Parasuraman · Journal of Marketing · 1996 · 5.1K citations
Customer Satisfaction, Aggregate Level, Service Quality +15
Understanding Customer Experience Throughout the Customer Journey
Katherine N. Lemon, Peter C. Verhoef · Journal of Marketing · 2016 · 4.8K citations · Full text
Customer Experience, Customer Satisfaction, Digital Marketing +16
A theory of anticipated utility
John Quiggin · Journal of Economic Behavior & Organization · 1982 · 3.2K citations
Expectation Formation, Utility Theory, Behavioral Sciences +9
Auxiliary Variables in Mixture Modeling: Three-Step Approaches Using M<i>plus</i>
Tihomir Asparouhov, Bengt Muthén · Structural Equation Modeling A Multidisciplinary Journal · 2014 · 3.2K citations
Mixture Distribution, Latent Modeling, Mixture Models +15