Concepedia

Customer Loyalty

Customer Loyalty is a psychological and behavioral construct denoting a customer’s enduring commitment to consistently choose a particular brand or firm over competitors, despite situational influences or marketing efforts to the contrary.

12.2K

Publications

1.1M

Citations

21.1K

Authors

4.4K

Institutions

Publications per year

2017–2026

4.9K

Parents

Children

Publications

12.2K

Exit, Voice and Loyalty: Responses to Decline in Firms, Organizations, and States.

Gordon Tullock, Albert O. Hirschman · The Journal of Finance · 1970 · 11K citations · Full text

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The Behavioral Consequences of Service Quality

Valarie A. Zeithaml, Leonard L. Berry, A. Parasuraman · Journal of Marketing · 1996 · 8.7K citations

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Whence Consumer Loyalty?

Richard L. Oliver · Journal of Marketing · 1999 · 6.9K citations

, , +10

Customer Loyalty: Toward an Integrated Conceptual Framework

Anthony Steven Dick, Kunal Basu · Journal of the Academy of Marketing Science · 1994 · 6.6K citations

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The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty

Arjun Chaudhuri, Morris B. Holbrook · Journal of Marketing · 2001 · 6.5K citations

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1–5 of 12.2K

Authors

21.1K

  1. HH
    Heesup Han

    Sejong University, South Korea

    77 publications · 9.3K citations

    46

    h-index

  2. IG
    Irene Gil Saura

    Universitat de València, Spain

    39 publications · 3.4K citations

    30

    h-index

  3. SS
    Sunghyup Sean Hyun

    Hanyang University, South Korea

    27 publications · 2.7K citations

    24

    h-index

  4. CT
    Ching‐I Teng

    Chang Gung University, Taiwan

    30 publications · 1.7K citations

    24

    h-index

  5. DS
    Dwi Suhartanto

    Bandung Institute of Technology, Indonesia

    25 publications · 3.6K citations

    23

    h-index

1–5 of 21.1K

Institutions

4.4K

  1. Hong Kong Polytechnic University

    Hong Kong, Hong Kong

    59 h-index

    206 publications

    17.1K citations

  2. Griffith University

    Brisbane, Australia

    54 h-index

    149 publications

    18.2K citations

  3. Sejong University

    Seoul, South Korea

    53 h-index

    142 publications

    12.8K citations

  4. Universitat de València

    Valencia, Spain

    45 h-index

    210 publications

    15.6K citations

  5. Pennsylvania State University

    State College, United States

    45 h-index

    89 publications

    11.4K citations

  6. University of Central Florida

    Orlando, United States

    42 h-index

    115 publications

    13.7K citations

  7. Michigan State University

    East Lansing, United States

    38 h-index

    97 publications

    10.4K citations

  8. University of Nevada, Las Vegas

    Las Vegas, United States

    38 h-index

    140 publications

    13.4K citations

1–8 of 4.4K

Venues

  1. Journal of Business Research

    JBR · 289 publications · 48.8K citations

    111

    h-index

  2. Journal of Retailing and Consumer Services

    385 publications · 38.8K citations

    109

    h-index

  3. International Journal of Hospitality Management

    186 publications · 27.3K citations

    92

    h-index

  4. Journal of Marketing

    JM · 131 publications · 77.5K citations

    86

    h-index

  5. Journal of the Academy of Marketing Science

    131 publications · 60.1K citations

    83

    h-index

1–5