Concepedia

Kristina Kleinlercher

KK

4

Publications

316

Citations

4

H-Index

2018

Active since

Affiliations

University of Groningen(Current)

Kedge Business School

University of St.Gallen

Kristina Kleinlercher is an author at University of Groningen specializing in business, management, and marketing.

ORCID

Top concepts

Publications per year

2018–2020

4

Publications

4

Loyalty Formation for Different Customer Journey Segments

Dennis Herhausen, Kristina Kleinlercher, Peter C. Verhoef et al. · Journal of Retailing · 2019 · 223 citations · Full text

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Websites as Information Hubs: How Informational Channel Integration and Shopping Benefit Density Interact in Steering Customers to the Physical Store

Kristina Kleinlercher, Oliver Emrich, Dennis Herhausen et al. · Journal of the Association for Consumer Research · 2018 · 37 citations · Full text

Antecedents of Webrooming in Omnichannel Retailing

Kristina Kleinlercher, Marc Linzmajer, Peter C. Verhoef et al. · Frontiers in Psychology · 2020 · 36 citations · Full text

Digital Disruption in Retailing and Beyond

Heiner Evanschitzky, Boris Bartikowski, Tim Baines et al. · Journal of Service Management Research · 2020 · 20 citations · Full text

, , +13

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