Concepedia
Statistics
Publications
34
Citations
2.1K
H-Index
24
Active since
2004
Affiliations
Kedge Business School(Current)
Western University
Saint Louis University
University of Augsburg
SUNY Polytechnic Institute
Boris Bartikowski is an author at Kedge Business School specializing in business, marketing, and marketing management.
Publications per year
2004–2024
Investigating mediators between corporate reputation and customer citizenship behaviors
Boris Bartikowski, Gianfranco Walsh · Journal of Business Research · 2009 · 284 citations
Business, Marketing, Marketing Management +13
Exploring corporate ability and social responsibility associations as antecedents of customer satisfaction cross-culturally
Gianfranco Walsh, Boris Bartikowski · Journal of Business Research · 2012 · 219 citations
Business, Marketing, Marketing Management +5
Culture and age as moderators in the corporate reputation and loyalty relationship
Boris Bartikowski, Gianfranco Walsh, Sharon E. Beatty · Journal of Business Research · 2010 · 136 citations
Business, Marketing, Marketing Management +12
Customer satisfaction measurement: comparing four methods of attribute categorisations
Boris Bartikowski, Sylvie Llosa · Service Industries Journal · 2004 · 134 citations · Full text
Business, Marketing, Marketing Management +15
Brand origin and country of manufacture influences on brand equity and the moderating role of brand typicality
Leila Hamzaoui-Essoussi, Dwight Merunka, Boris Bartikowski · Journal of Business Research · 2010 · 127 citations
Business, Marketing, Marketing Management +17
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