Concepedia
Statistics
Publications
29
Citations
10.8K
H-Index
26
Active since
2002
Affiliations
University of Koblenz and Landau(Current)
Universität Koblenz
Carl Zeiss (Germany)
University of Alabama
Friedrich Schiller University Jena
Gianfranco Walsh is an author at University of Koblenz and Landau specializing in marketing, business, and marketing management.
Publications per year
2002–2021
Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet?
Thorsten Hennig‐Thurau, Kevin P. Gwinner, Gianfranco Walsh et al. · Journal of Interactive Marketing · 2004 · 5.8K citations
Business, Marketing, Marketing Management +12
Electronic Word-of-Mouth: Motives for and Consequences of Reading Customer Articulations on the Internet
Thorsten Hennig‐Thurau, Gianfranco Walsh, Gianfranco Walsh · International Journal of Electronic Commerce · 2003 · 935 citations
Business, Marketing, Marketing Management +14
Customer-based corporate reputation of a service firm: scale development and validation
Gianfranco Walsh, Sharon E. Beatty · Journal of the Academy of Marketing Science · 2007 · 882 citations
Management, Marketing, Marketing Management +15
Examining the Antecedents and Consequences of Corporate Reputation: A Customer Perspective
Gianfranco Walsh, Vincent‐Wayne Mitchell, Paul R. Jackson et al. · British Journal of Management · 2008 · 616 citations
Business, Marketing, Marketing Management +13
Customer Reactions to Emotional Labor: the Roles of Employee Acting Strategies and Customer Detection Accuracy
Markus Groth, Thorsten Hennig‐Thurau, Gianfranco Walsh · Academy of Management Journal · 2009 · 564 citations
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