Do upscale restaurant owners use wine lists as a differentiation strategy?

Cluster Analysis in Marketing Research: Review and Suggestions for Application

Girish Punj, David W. Stewart · Journal of Marketing Research · 1983 · 2K citations

Business, Marketing, Marketing Management +9

Strategic types, distinctive marketing competencies and organizational performance: A multiple measures‐based study

Jeffrey S. Conant, Michael P. Mokwa, P. Rajan Varadarajan · Strategic Management Journal · 1990 · 966 citations

Business, Strategic Management, Strategy +17

Measurement of tourist satisfaction with restaurant services: A segment-based approach

Atìla Yüksel, Fisun Yüksel · Journal Of Vacation Marketing · 2003 · 452 citations

Business, Marketing, Marketing Management +17

A typology of consumer dissatisfaction response styles

Jagdip Singh · Journal of Retailing · 1990 · 443 citations

Business, Marketing, Marketing Management +10

An analysis of wine festival attendees’ motivations: A synergy of wine, travel and special events?

Jingxue Yuan, Liping A. Cai, Alastair M. Morrison et al. · Journal Of Vacation Marketing · 2005 · 295 citations

Management, Marketing, Tourism Management +17