Concepedia

Buyer Satisfaction

Buyer Satisfaction is a construct in buyer representation research that denotes the degree to which a buyer’s expectations, preferences, and needs are fulfilled by the outcomes or services provided through a representational process, distinguishing it from related performance metrics by emphasizing the subjective evaluation of representational efficacy from the buyer’s perspective.

192

Publications

13.3K

Citations

424

Authors

225

Institutions

Publications per year

2017–2026

41

Parents

Publications

192

A Meta-Analysis of Satisfaction in Marketing Channel Relationships

Inge Geyskens, Jan‐Benedict E.M. Steenkamp, Nirmalya Kumar · Journal of Marketing Research · 1999 · 1.1K citations · Full text

, , +16

Equity and Disconfirmation Perceptions as Influences on Merchant and Product Satisfaction

Richard L. Oliver, John E. Swan · Journal of Consumer Research · 1989 · 925 citations

, , +12

Comparative Evaluation and the Relationship between Quality, Satisfaction, and Repurchase Loyalty

Svein Ottar Olsen · Journal of the Academy of Marketing Science · 2002 · 731 citations

, , +15

A Meta-Analysis of Satisfaction in Marketing Channel Relationships

Inge Geyskens, Jan‐Benedict E.M. Steenkamp, Nirmalya Kumar · Journal of Marketing Research · 1999 · 468 citations

, , +16

Sources of consumer satisfaction with retail outlets.

Robert A. Westbrook · Journal of Retailing · 1981 · 388 citations

, , +14

1–5 of 192

Authors

424

  1. BN
    Brian N. Rutherford

    Kennesaw State University, United States

    4 publications · 92 citations

    4

    h-index

  2. HS
    Holger Schiele

    University of Twente, Netherlands

    4 publications · 362 citations

    4

    h-index

  3. JS
    James S. Boles

    Georgia State University, United States

    4 publications · 124 citations

    4

    h-index

  4. JE
    John E. Swan

    University of Alabama at Birmingham, United States

    4 publications · 1K citations

    4

    h-index

  5. HC
    Hiram C. Barksdale

    University of Georgia, United States

    3 publications · 110 citations

    3

    h-index

1–5 of 424

Institutions

225

  1. Tilburg University

    Tilburg, The Netherlands

    4 h-index

    4 publications

    1.8K citations

  2. West Virginia University

    Morgantown, United States

    4 h-index

    6 publications

    103 citations

  3. Oklahoma State University

    Stillwater, United States

    3 h-index

    4 publications

    154 citations

  4. Kennesaw State University

    Kennesaw, United States

    3 h-index

    3 publications

    219 citations

  5. University of Florida

    Gainesville, United States

    3 h-index

    5 publications

    410 citations

  6. University of Twente

    Enschede, The Netherlands

    3 h-index

    8 publications

    676 citations

  7. University of Illinois Urbana-Champaign

    Urbana, United States

    3 h-index

    3 publications

    436 citations

  8. Hong Kong Polytechnic University

    Hong Kong, Hong Kong

    3 h-index

    9 publications

    826 citations

1–8 of 225

Venues

  1. Industrial Marketing Management

    15 publications · 1.4K citations

    15

    h-index

  2. Journal of Business and Industrial Marketing

    13 publications · 608 citations

    13

    h-index

  3. Journal of Marketing Research

    7 publications · 1.8K citations

    7

    h-index

  4. European Journal of Marketing

    EJM · 5 publications · 625 citations

    5

    h-index

  5. Journal of Business Research

    JBR · 5 publications · 310 citations

    5

    h-index

1–5