Andrew S. Gallan

Transformative service research: An agenda for the future

Laurel Anderson, Amy L. Ostrom, Canan Corus et al. · Journal of Business Research · 2012 · 909 citations

Service Study, Management, Service Science +3

Customer experience challenges: bringing together digital, physical and social realms

Ruth N. Bolton, Janet R. McColl‐Kennedy, Lilliemay Cheung et al. · Journal of service management · 2018 · 779 citations · Full text

Customer Experience, Customer Satisfaction, Digital Society +25

Enhancing Knowledge Development in Marketing

Easwar S. Iyer, Jill Avery, Sundar G. Bharadwaj et al. · 2010 · 334 citations

Marketing Analytics, Customer Satisfaction, Business Intelligence +13

Customer positivity and participation in services: an empirical test in a health care context

Andrew S. Gallan, Cheryl Burke Jarvis, Stephen Brown et al. · Journal of the Academy of Marketing Science · 2012 · 309 citations

Customer Satisfaction, Empirical Test, Service Quality +14

Conceptualisation and Aspirations of Transformative Service Research

Mark S. Rosenbaum, Canan Corus, Amy L. Ostrom et al. · 2011 · 157 citations

Service Innovation, Service Study, Management +3