Publication | Closed Access
Exploring consumer purchase intentions and behavior of buying ayurveda products using SOBC framework
60
Citations
109
References
2021
Year
Customer SatisfactionFood MarketingBuying BehaviorConsumer Purchase IntentionsHealth SciencesConsumer StudyInteractive MarketingAgricultural EconomicsConsumer ResearchManagementPurchase IntentionConsumer BehaviorMarketingAyurveda ProductsConsumer AttitudeSobc Framework
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