Jörg Henseler

A new criterion for assessing discriminant validity in variance-based structural equation modeling

Jörg Henseler, Christian M. Ringle, Marko Sarstedt · Journal of the Academy of Marketing Science · 2014 · 33.7K citations · Full text

Social Sciences, Behavioral Sciences, Method Validation +15

Using PLS path modeling in new technology research: updated guidelines

Jörg Henseler, Geoffrey S. Hubona, Pauline Ash Ray · Industrial Management & Data Systems · 2016 · 6.7K citations · Full text

Social Sciences, Management Information Systems, Innovation +7

Common Beliefs and Reality About PLS

Jörg Henseler, Theo K. Dijkstra, Marko Sarstedt et al. · Organizational Research Methods · 2014 · 3.2K citations · Full text

Social Sciences, Organizational Behavior, Experimental Design +8

An empirical comparison of the efficacy of covariance-based and variance-based SEM

Werner Reinartz, Michael Haenlein, Jörg Henseler · International Journal of Research in Marketing · 2009 · 2.9K citations

Social Sciences, Biostatistics, Psychometrics +10

Testing measurement invariance of composites using partial least squares

Jörg Henseler, Christian M. Ringle, Marko Sarstedt · International Marketing Review · 2016 · 2.8K citations · Full text

Education, Marketing, Marketing Management +17