Mujahid Siddiqui

Statistics

Publications

Citations

639

H-Index

Active since

2021

Affiliations

Prin. L. N. Welingkar Institute of Management Development and Research(Current)

Symbiosis International University

Nirma University

Saudi Electronic University

Ambedkar University Delhi

Mujahid Siddiqui is an author at Prin. L. N. Welingkar Institute of Management Development and Research specializing in marketing, social sciences, and consumer behavior.

ORCID

Publications per year

2021–2025

Publications

Mobile payment apps filling value gaps: Integrating consumption values with initial trust and customer involvement

Debarun Chakraborty, Aaliyah Siddiqui, Mujahid Siddiqui et al. · Journal of Retailing and Consumer Services · 2022 · 135 citations · Full text

Business, Marketing, Marketing Management +17

Watching is valuable: Consumer views – Content consumption on OTT platforms

Debarun Chakraborty, Mujahid Siddiqui, Aaliyah Siddiqui et al. · Journal of Retailing and Consumer Services · 2022 · 88 citations

Social Sciences, Communication, Marketing +14

Exploring consumer purchase intentions and behavior of buying ayurveda products using SOBC framework

Debarun Chakraborty, Aaliyah Siddiqui, Mujahid Siddiqui et al. · Journal of Retailing and Consumer Services · 2021 · 67 citations

Business, Marketing, Consumer Behavior +13

Does human capital complement sustainable development goals? Evidence from leading carbon emitter countries

Ahmad Haseeb Payab, Pradeep Kautish, Rajesh Sharma et al. · Utilities Policy · 2023 · 66 citations

Social Sciences, Development Studies, Environmental Policy +12

Technology-enabled cure and care: An application of innovation resistance theory to telemedicine apps in an emerging market context

Pradeep Kautish, Mujahid Siddiqui, Aaliyah Siddiqui et al. · Technological Forecasting and Social Change · 2023 · 57 citations

Management, Health Informatics, Innovation Management +16

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