Concepedia
Journal of Business Research · 2017 · 27 citations · 44 references
BusinessStrategic ManagementStrategyBrand ManagementBusiness StrategyInstitutional TheoryBrand EquityBrand IdentityBrand ImageBrand PositioningBrand StrategyStrategic Brand ManagementInterfirm CooperationInterfirm NetworksInterfirm TrustPlace BrandingPlace Reputation
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The moderator-mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations.
Reuben M. Baron, David A. Kenny · Journal of Personality and Social Psychology · 1986 · 72.1K citations
Social Sciences, Psychology, Social Psychology +10
The moderator–mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations.
Reuben M. Baron, David A. Kenny · Journal of Personality and Social Psychology · 1986 · 70.7K citations
Social Sciences, Psychology, Social Psychology +11
Evaluating Structural Equation Models with Unobservable Variables and Measurement Error
Claes Fornell, David F. Larcker · Journal of Marketing Research · 1981 · 60.8K citations
Social Sciences, Educational Measurement, Econometrics +15
The Iron Cage Revisited: Institutional Isomorphism and Collective Rationality in Organizational Fields
Paul DiMaggio, Walter W. Powell · American Sociological Review · 1983 · 36K citations
Management, Organization Studies, Organizational Change +5
An Integrative Model Of Organizational Trust
Roger C. Mayer, James H. Davis, F. David Schoorman · Academy of Management Review · 1995 · 14.2K citations
Management, Organization Studies, Organizational Behavior +14