Publication | Closed Access
Price promotion landscape in the US and UK: Depicting retail practice to inform future research agenda
55
Citations
41
References
2015
Year
Retail PracticePrice Promotion LandscapePrice FormationFuture Research AgendaBusinessConsumer ResearchManagementMarket BehaviorConsumer BehaviorPromotion (Marketing)MarketingBuying Behavior
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|---|---|---|
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