45
Publications
2K
Citations
22
H-Index
2005
Active since
Svetlana Bogomolova is an author at University of South Australia specializing in marketing, management, and consumer research.
Top concepts
MarketingConsumer ResearchManagementBusinessConsumer BehaviorBrand EquityBrand AwarenessBrand ManagementCustomer SatisfactionBrand Strategy
Publications per year
2005–2024
45
45
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1–5 of 45