Sharyn Rundle‐Thiele

Marketing capabilities: Antecedents and implications for B2B SME performance

Bill Merrilees, Sharyn Rundle‐Thiele, Ashley Roland Lye · Industrial Marketing Management · 2010 · 393 citations

Management, Marketing, Marketing Management +8

Co-design: from expert- to user-driven ideas in public service design

Jakob Trischler, Timo Dietrich, Sharyn Rundle‐Thiele · Public Management Review · 2019 · 332 citations · Full text

Arts, Design, Public Administration +16

Customer satisfaction should not be the only goal

Rebekah Russell‐Bennett, Sharyn Rundle‐Thiele · Journal of Services Marketing · 2004 · 324 citations

Business, Marketing, Marketing Management +8

Corporate social responsibility and bank customer satisfaction

Lynette M. McDonald, Sharyn Rundle‐Thiele · International Journal of Bank Marketing · 2008 · 273 citations

Management, Marketing, Marketing Management +17

A brand for all seasons? A discussion of brand loyalty approaches and their applicability for different markets

Sharyn Rundle‐Thiele, Rebekah Russell‐Bennett · Journal of Product & Brand Management · 2001 · 258 citations

Business, Marketing, Marketing Management +9