Concepedia

Timo Dietrich

TD

Statistics

Publications

47

Citations

2.3K

H-Index

26

Active since

2013

Affiliations

Griffith University(Current)

The University of Queensland

Queensland University of Technology

University of Southern Denmark

University College South Denmark

Timo Dietrich is an author at Griffith University specializing in marketing, business, and public health.

Publications per year

2013–2022

47

Publications

47

Co-design: from expert- to user-driven ideas in public service design

Jakob Trischler, Timo Dietrich, Sharyn Rundle‐Thiele · Public Management Review · 2019 · 332 citations · Full text

Arts, Design, Public Administration +16

Co-designing services with vulnerable consumers

Timo Dietrich, Jakob Trischler, Lisa Schuster et al. · Journal of Service Theory and Practice · 2017 · 164 citations · Full text

Arts, Design, Design Theory +16

Using social media to create engagement: a social marketing review

Sara Shawky, Krzysztof Kubacki, Timo Dietrich et al. · Journal of Social Marketing · 2019 · 136 citations · Full text

Social Sciences, Communication, Marketing +12

A dynamic framework for managing customer engagement on social media

Sara Shawky, Krzysztof Kubacki, Timo Dietrich et al. · Journal of Business Research · 2020 · 121 citations · Full text

Business, Marketing, Marketing Management +16

Long live the marketing mix. Testing the effectiveness of the commercial marketing mix in a social marketing context

Ville Lahtinen, Timo Dietrich, Sharyn Rundle‐Thiele · Journal of Social Marketing · 2020 · 110 citations · Full text

Public Health, Marketing, Nutrition +14

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