Concepedia

Sara Shawky

SS

3

Publications

268

Citations

3

H-Index

2019

Active since

Affiliations

Griffith University(Current)

Auckland University of Technology

Sara Shawky is an author at Griffith University specializing in interactive marketing, consumer engagement, and management.

ORCID

Top concepts

Publications per year

2019–2021

3

Publications

3

Using social media to create engagement: a social marketing review

Sara Shawky, Krzysztof Kubacki, Timo Dietrich et al. · Journal of Social Marketing · 2019 · 133 citations · Full text

, , +26

A dynamic framework for managing customer engagement on social media

Sara Shawky, Krzysztof Kubacki, Timo Dietrich et al. · Journal of Business Research · 2020 · 120 citations · Full text

, , +10

The multi-actor perspective of engagement on social media

Sara Shawky, Krzysztof Kubacki, Timo Dietrich et al. · International Journal of Market Research · 2021 · 15 citations · Full text

, , +23

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