Krzysztof Kubacki - Concepedia

Author

Krzysztof Kubacki

Also Known As

Dietrich, Timo, K A Kubacki, K. Kubacki, KRZYSZTOF KUBACKI, Krzysztof Kubacki, Kubacki, K, Kubacki, K., Kubacki, Krzysztof, Rundle-Thiele, Sharyn, Sharyn Rundle-Thiele

149

Publications

2.9K

Citations

H-Index

212

Concepts

All Affiliations

Griffith University Keele University Bialystok University of Technology Auckland University of Technology University of South Wales

About

Krzysztof Kubacki is an author at Griffith University specializing in management, marketing, and social marketing.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Education	10	10	375
2	Arts	9	9	418
3	Business	9	9	381
4	Health Sciences	7	7	462
5	Engineering	2	2	80

Krzysztof Kubacki

Publications

Citations

H-Index

Page 1

	Year	Citations
Minimizing alcohol harm: A systematic social marketing review (2000–2014) Krzysztof Kubacki, Sharyn Rundle‐Thiele, Bo Pang, Journal of Business Research Substance AbuseAlcohol MisuseSubstance UseHealth PromotionSocial Marketing	2015	192
Using two-step cluster analysis to identify homogeneous physical activity groups Sharyn Rundle‐Thiele, Krzysztof Kubacki, Aaron Tkaczynski, Marketing Intelligence & Planning Physical ActivityAdapted Physical ActivityTwo-step Cluster AnalysisActivity-travel PatternHealth Studies	2015	140
Using social media to create engagement: a social marketing review Sara Shawky, Krzysztof Kubacki, Timo Dietrich, Journal of Social Marketing Customer SatisfactionDigital MarketingOnline CommunicationOnline CommunitiesSocial Marketing	2019	133
A dynamic framework for managing customer engagement on social media Sara Shawky, Krzysztof Kubacki, Timo Dietrich, Journal of Business Research Customer SatisfactionComputational Social ScienceSocial MediaSocial ComputingInteractive Marketing	2020	120
National and regional ethnocentrism: a case study of beer consumers in Poland Dariusz Siemieniako, Krzysztof Kubacki, Ewa Glińska, British Food Journal Polish CultureInternational MarketingConsumer ResearchConsumer AttitudeBeer Consumers	2011	112
The Employers’ View of “Work-Ready” Graduates: A Study of Advertisements for Marketing Jobs in Australia Ellen A. McArthur, Krzysztof Kubacki, Bo Pang, Journal of Marketing Education Digital MarketingConsumer ResearchEducationDominant JobJob Advertisements	2017	74
Unravelling the complex relationship between nationhood, national and cultural identity, and place branding Heather Skinner, Krzysztof Kubacki Place Branding and Public Diplomacy CultureCultural IdentityComplex RelationshipNationalismNational Identity	2007	72
Social Marketing Physical Activity Interventions Among Adults 60 Years and Older Haruka Fujihira, Krzysztof Kubacki, Rimantė Ronto, Social Marketing Quarterly Systematic ReviewPhysical ActivitySocial Marketing InterventionsLifestyle SupportHealthy Aging	2015	60
Virtual reality in social marketing: a process evaluation Timo Dietrich, Sharyn Rundle‐Thiele, Krzysztof Kubacki, Marketing Intelligence & Planning Program ImplementationInnovative Virtual RealitySocial MarketingEducationVr Simulation	2019	59
‘They don't want us to become them’: Brand Local Integration and consumer ethnocentrism Eva Kipnis, Krzysztof Kubacki, Amanda J. Broderick, Journal of Marketing Management	2012	55

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