Rebekah Russell‐Bennett

Author

Queensland University of Technology ORCID

Also Known As

, Bennett, R., Bennett, Rebekah, R Bennett, R. Bennett, Rebekah Bennett, Rebekah Russell Bennett, Rebekah Russell-Bennett, Rebekah Russell‐Bennett, Rebekah Russell–Bennett

359

Publications

6.2K

Citations

H-Index

293

Concepts

All Affiliations

Queensland University of Technology The University of Queensland University of the Sunshine Coast Griffith University University of Canberra

About

Rebekah Russell‐Bennett is an author at Queensland University of Technology specializing in marketing, management, and consumer research.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	23	33	2.7K
2	Engineering	14	14	822
3	Arts	7	7	347
4	Education	5	5	346
5	Health Sciences	4	4	121

Rebekah Russell‐Bennett

Publications

5.3K

Citations

H-Index

Page 1

	Year	Citations
Experience as a moderator of involvement and satisfaction on brand loyalty in a business-to-business setting 02-314R Rebekah Russell‐Bennett, Charmine E. J. Härtel, Janet R. McColl‐Kennedy Industrial Marketing Management Customer SatisfactionBrand EquityManagementConsumer ResearchBrand Loyalty	2004	337
Customer satisfaction should not be the only goal Rebekah Russell‐Bennett, Sharyn Rundle‐Thiele Journal of Services Marketing Customer ExperienceCustomer SatisfactionService QualityService ResearchManagement	2004	323
Customers behaving badly: a state of the art review, research agenda and implications for practitioners Stephen J. Grove, Lloyd C. Harris, Dominique A. Keeffe, Journal of Services Marketing Customer ExperienceCustomer SatisfactionArt ReviewConsumer ResearchService Dynamics	2010	280
A brand for all seasons? A discussion of brand loyalty approaches and their applicability for different markets Sharyn Rundle‐Thiele, Rebekah Russell‐Bennett Journal of Product & Brand Management MarketingCustomer SatisfactionDifferent MarketsManagementBrand Strategy	2001	257
Cross‐cultural differences in consumer decision‐making styles Cheryl Leo, Rebekah Russell‐Bennett, Charmine E. J. Härtel Cross Cultural Management An International Journal Behavioral Decision MakingCross‐cultural DifferencesInternational MarketingConsumer StudyConsumer Research	2005	166
Designing gamified apps for sustainable consumption: A field study Rory Mulcahy, Rebekah Russell‐Bennett, Dawn Iacobucci Journal of Business Research EngineeringField StudyGamificationDesignUser Experience	2018	138
Social marketing: the state of play and brokering the way forward Ross Gordon, Rebekah Russell‐Bennett, R. Craig Lefebvre Journal of Marketing Management Critical Public HealthDigital MarketingWorld FaceSocial MarketingConsumer Research	2016	137
‘Go with the flow’ for gamification and sustainability marketing Lucas Whittaker, Rory Mulcahy, Rebekah Russell‐Bennett International Journal of Information Management Green MarketingSustainability MarketingEngineeringInteractive MarketingSustainable Development	2021	137
A hierarchical model of social marketing Jeff French, Rebekah Russell‐Bennett Journal of Social Marketing Digital MarketingInternational MarketingConsumer ResearchSocial MarketingBrand Strategy	2015	133
The impact of service contact type and demographic characteristics on service quality perceptions Cheryl. Ganesan-Lim, Rebekah Russell‐Bennett, Tracey S. Dagger Journal of Services Marketing Customer SatisfactionConsumer ResearchDemographic CharacteristicsService QualityService Contact Type	2008	126

Page 1