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Contribution to the understanding of consumers’ creaminess concept: A sensory and a verbal approach

Customer SatisfactionUser PerceptionConsumer Decision MakingAdvertisingSensory Science (Food Sensory Science)Consumer StudyManagementConsumer ResearchConsumer AttitudeConsumer BehaviorTaste PerceptionCommunicationSensory ScienceMarketingVerbal ApproachSensory DescriptorsHealth Sciences