Consumer logistics as a basis for segmenting retail markets

Multivariate Data Analysis.

H. Herne, William W. Cooley, Paul R. Lohnes · Journal of the Royal Statistical Society Series A (General) · 1973 · 35.9K citations

Natural Sciences, Data Science, Categorical Data Analysis +13

Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence

Valarie A. Zeithaml · Journal of Marketing · 1988 · 12.7K citations · Full text

Business, Marketing, Marketing Management +17

Consumer Search: An Extended Framework

Peter Bloch, Daniel L. Sherrell, Nancy M. Ridgway · Journal of Consumer Research · 1986 · 1K citations

Business, Economics, Marketing +14

The Effects of Situational Factors on In-Store Grocery Shopping Behavior: The Role of Store Environment and Time Available for Shopping

C. Whan Park, Easwar S. Iyer, Daniel C. Smith · Journal of Consumer Research · 1989 · 581 citations

Business, Marketing, Retail Management +15

Customer Impulse Purchasing Behavior

David T. Kollat, Ronald P. Willett · Journal of Marketing Research · 1967 · 461 citations

Business, Marketing, Marketing Management +9