Service Quality Segmentation
Service Quality Segmentation is a strategic framework within service marketing that classifies customer populations based on perceived service performance differentials to enable targeted improvements in service delivery and customer satisfaction.
66
Publications
4.1K
Citations
143
Authors
102
Institutions
Publications per year
2017–2026
8
Parents
66
Price-Based Global Market Segmentation for Services
Ruth N. Bolton, Matthew Myers · Journal of Marketing · 2003 · 168 citations
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102

Universidad de Granada
Granada, Spain
6 h-index
17 publications
1.1K citations
Swinburne University of Technology
Melbourne, Australia
3 h-index
3 publications
198 citations
University of Isfahan
Isfahan, Iran
2 h-index
3 publications
149 citations
The University of Texas at Arlington
Arlington, United States
2 h-index
2 publications
123 citations

City University of Hong Kong
Hong Kong, Hong Kong
2 h-index
5 publications
183 citations
Aristotle University of Thessaloniki
Thessaloniki, Greece
2 h-index
2 publications
132 citations
Butler University
Indianapolis, United States
1 h-index
1 publications
792 citations

University of Calgary
Calgary, Canada
1 h-index
1 publications
114 citations
1–8 of 102
5 publications · 428 citations
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4 publications · 310 citations
4
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3 publications · 172 citations
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MSQ · 3 publications · 275 citations
3
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3 publications · 69 citations
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1–5