Concepedia

Entry Order Effects

Entry Order Effects is a theoretical construct in strategic management that explains how the timing and sequence of a firm's market entry influence its competitive position and performance relative to earlier or later entrants.

68

Publications

8.4K

Citations

126

Authors

91

Institutions

Publications per year

2017–2026

7

Variants

Market Entry Order Effects

Parents

Publications

68

First-Mover Advantage: A Synthesis, Conceptual Framework, and Research Propositions

Roger A. Kerin, P. Rajan Varadarajan, Robert A. Peterson · Journal of Marketing · 1992 · 981 citations

, , +16

Sources of Market Pioneer Advantages in Consumer Goods Industries

William T. Robinson, Claes Fornell · Journal of Marketing Research · 1985 · 598 citations

, , +15

Market Share Rewards to Pioneering Brands: An Empirical Analysis and Strategic Implications

Glen L. Urban, Theresa Carter, Steven P. Gaskin et al. · Management Science · 1986 · 589 citations · Full text

, , +17

Dual clocks: Entry order influences on incumbent and newcomer market share and survival when specialized assets retain their value

Will Mitchell · Strategic Management Journal · 1991 · 499 citations

, , +13

First-Mover Advantage: A Synthesis, Conceptual Framework, and Research Propositions

Roger A. Kerin, P. Rajan Varadarajan, Robert A. Peterson · Journal of Marketing · 1992 · 390 citations

, , +16

1–5 of 68

Authors

126

  1. GK
    Gurumurthy Kalyanaram

    The University of Texas at Dallas, United States

    6 publications · 880 citations

    6

    h-index

  2. GL
    Glen L. Urban

    Massachusetts Institute of Technology, United States

    3 publications · 1K citations

    3

    h-index

  3. JR
    Javier Rodríguez Pinto

    Universidad de Valladolid, Spain

    3 publications · 54 citations

    3

    h-index

  4. WT
    William T. Robinson

    Louisiana State University Health Sciences Center New Orleans, United States

    3 publications · 1.1K citations

    3

    h-index

  5. JG
    Jaime Gómez

    Universidad de La Rioja, Spain

    3 publications · 62 citations

    3

    h-index

1–5 of 126

Institutions

91

  1. The University of Texas at Dallas

    Richardson, United States

    4 h-index

    4 publications

    707 citations

  2. College of Business Administration

    Riga, Latvia

    3 h-index

    5 publications

    1.6K citations

  3. Massachusetts Institute of Technology

    Cambridge, United States

    3 h-index

    3 publications

    1K citations

  4. The University of Texas at Austin

    Austin, United States

    3 h-index

    3 publications

    1.3K citations

  5. University of Southern California

    Los Angeles, United States

    3 h-index

    3 publications

    112 citations

  6. Universidad de Valladolid

    Valladolid, Spain

    3 h-index

    8 publications

    152 citations

  7. EAE Business School

    Barcelona, Spain

    2 h-index

    2 publications

    94 citations

  8. Emory University

    Atlanta, United States

    2 h-index

    2 publications

    307 citations

1–8 of 91

Venues

  1. Journal of Marketing Research

    9 publications · 1.7K citations

    9

    h-index

  2. Journal of Marketing

    JM · 6 publications · 1.8K citations

    6

    h-index

  3. Strategic Management Journal

    SMJ · 4 publications · 1.1K citations

    4

    h-index

  4. Journal of Business Venturing

    JBV · 3 publications · 455 citations

    3

    h-index

  5. Marketing Science

    3 publications · 604 citations

    3

    h-index

1–5