Concepedia

Glen L. Urban

GL

Statistics

Publications

59

Citations

10.5K

H-Index

42

Active since

1968

Affiliations

Massachusetts Institute of Technology(Current)

Boston University

Decision Systems (United States)

The University of Texas at Dallas

University of California, Berkeley

Glen L. Urban is an author at Massachusetts Institute of Technology specializing in marketing, business, and marketing management.

Publications per year

1968–2014

59

Publications

59

Are the Drivers and Role of Online Trust the Same for All Web Sites and Consumers? A Large-Scale Exploratory Empirical Study

Yakov Bart, Venkatesh Shankar, Fareena Sultan et al. · Journal of Marketing · 2005 · 1.4K citations

Business, Marketing, Marketing Management +14

Lead User Analyses for the Development of New Industrial Products

Glen L. Urban, Eric von Hippel · Management Science · 1988 · 1.1K citations

Management, Design, New Product Development +12

Placing Trust at the Center of Your Internet Strategy

Glen L. Urban, Fareena Sultan, William J. Qualls · 2000 · 775 citations

Business, Marketing, Marketing Management +15

Online trust: a stakeholder perspective, concepts, implications, and future directions

Venkatesh Shankar, Glen L. Urban, Fareena Sultan · The Journal of Strategic Information Systems · 2002 · 673 citations

Social Sciences, Information Systems, Management Information Systems +16

Market Share Rewards to Pioneering Brands: An Empirical Analysis and Strategic Implications

Glen L. Urban, Theresa Carter, Steven P. Gaskin et al. · Management Science · 1986 · 589 citations · Full text

Business, Marketing, Marketing Management +17

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