Statistics
Publications
156
Citations
14.5K
H-Index
54
Active since
1974
Lester W. Johnson is an author at Swinburne University of Technology specializing in marketing, business, and marketing management.
Publications per year
1974–2024
156
156
Measuring perceptions of brand luxury
Franck Vigneron, Lester W. Johnson · Journal of Brand Management · 2004 · 1.5K citations
1–5 of 156