Concepedia
Journal of the Academy of Marketing Science · 2019 · 20 citations · 61 references
Social SciencesCounselingCounseling PsychologySupportive CommunicationAdherenceAdvice In Workplace InteractionAdvice Negotiation
61
Towards an understanding of inequity.
J. Stacy Adams · Journal of Abnormal & Social Psychology · 1963 · 5.1K citations
Social Sciences, Behavioral Sciences, Social Psychology +4
Relationship Quality in Services Selling: An Interpersonal Influence Perspective
Lawrence A. Crosby, Kenneth R. Evans, Deborah Cowles · Journal of Marketing · 1990 · 4K citations
Business, Marketing, Marketing Management +11
Lawrence A. Crosby, Kenneth R. Evans, Deborah Cowles · Journal of Marketing · 1990 · 2.1K citations
Service-dominant logic: reactions, reflections and refinements
Robert F. Lusch, Stephen L. Vargo · Marketing Theory · 2006 · 1.8K citations
Business, Marketing, Marketing Management +5
Understanding Service Convenience
Leonard L. Berry, Kathleen Seiders, Dhruv Grewal · Journal of Marketing · 2002 · 1.6K citations
Business, Marketing, Service Design +6