Concepedia

Chi Kin Yim

CK

24

Publications

6.2K

Citations

21

H-Index

1990

Active since

Affiliations

University of Hong Kong(Current)

Hong Kong Polytechnic University

Hong Kong Baptist University

Rice University

University of Missouri–St. Louis

Chi Kin Yim is an author at University of Hong Kong specializing in management, business, and marketing.

Top concepts

ManagementBusinessMarketingConsumer ResearchCustomer SatisfactionBusiness StrategyConsumer BehaviorStrategic ManagementBehavioral Decision MakingOrganizational Behavior

Publications per year

1990–2022

24

Publications

24

The Effects of Strategic Orientations on Technology- and Market-Based Breakthrough Innovations

Kevin Zheng Zhou, Chi Kin Yim, David K. Tse · Journal of Marketing · 2005 · 1.7K citations

Marketing, Technology Orientation, Strategic Orientations +14

Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services across Cultures

Kimmy Wa Chan, Chi Kin Yim, Simon S. K. Lam · Journal of Marketing · 2010 · 663 citations

Customer Satisfaction, Business Culture, Value Theory +19

Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures

Kimmy Wa Chan, Chi Kin Yim, Simon S. K. Lam · Journal of Marketing · 2010 · 660 citations · Full text

Customer Satisfaction, Business Culture, Value Theory +19

Strengthening Customer Loyalty through Intimacy and Passion: Roles of Customer–Firm Affection and Customer–Staff Relationships in Services

Chi Kin Yim, David K. Tse, Kimmy Wa Chan · Journal of Marketing Research · 2008 · 550 citations · Full text

Customer Experience, Customer Satisfaction, Customer–staff Relationships +19

A Price Expectations Model of Customer Brand Choice

Manohar U. Kalwani, Chi Kin Yim, Juhani Rinne et al. · Journal of Marketing Research · 1990 · 410 citations

Marketing Analytics, Customer Satisfaction, Consumer Uncertainty +21

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