Concepedia

Kathleen Seiders

KS

Statistics

Publications

24

Citations

5.3K

H-Index

20

Active since

1994

Affiliations

Boston College(Current)

Texas A&M University

University of San Diego

North Carolina State University

Kathleen Seiders is an author at Boston College specializing in marketing, business, and marketing management.

Publications per year

1994–2021

24

Publications

24

Understanding Service Convenience

Leonard L. Berry, Kathleen Seiders, Dhruv Grewal · Journal of Marketing · 2002 · 1.6K citations

Business, Marketing, Service Design +6

Do Satisfied Customers Buy More? Examining Moderating Influences in a Retailing Context

Kathleen Seiders, Glenn B. Voss, Dhruv Grewal et al. · Journal of Marketing · 2005 · 933 citations

Business, Marketing, Retail Management +14

SERVCON: development and validation of a multidimensional service convenience scale

Kathleen Seiders, Glenn B. Voss, Andrea Godfrey et al. · Journal of the Academy of Marketing Science · 2007 · 494 citations

Business, Marketing, Marketing Management +9

Service fairness: What it is and why it matters

Kathleen Seiders, Leonard L. Berry · Academy of Management Perspectives · 1998 · 420 citations

Business, Marketing, Marketing Management +9

Enhancing Knowledge Development in Marketing

Easwar S. Iyer, Jill Avery, Sundar G. Bharadwaj et al. · 2010 · 334 citations

Business, Marketing, Marketing Management +14

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