Concepedia

Andrea Godfrey

AG

Statistics

Publications

5

Citations

2.1K

H-Index

5

Active since

2005

Affiliations

Boston College(Current)

North Carolina State University

Babson College

The University of Texas at Austin

University of California, Riverside

Andrea Godfrey is an author at Boston College specializing in business, marketing, and marketing management.

Publications per year

2005–2011

5

Publications

5

Do Satisfied Customers Buy More? Examining Moderating Influences in a Retailing Context

Kathleen Seiders, Glenn B. Voss, Dhruv Grewal et al. · Journal of Marketing · 2005 · 933 citations

, , +14

SERVCON: development and validation of a multidimensional service convenience scale

Kathleen Seiders, Glenn B. Voss, Andrea Godfrey et al. · Journal of the Academy of Marketing Science · 2007 · 494 citations

, , +9

Marketing Theory and Applications

Michael K. Brady, Michael D. Hartline, Chris Blocker et al. · 2010 · 379 citations

, , +8

How Complementarity and Substitution Alter the Customer Satisfaction–Repurchase Link

Glenn B. Voss, Andrea Godfrey, Kathleen Seiders · Journal of Marketing · 2010 · 167 citations

, , +9

Enough Is Enough! The Fine Line in Executing Multichannel Relational Communication

Andrea Godfrey, Kathleen Seiders, Glenn B. Voss · Journal of Marketing · 2011 · 150 citations

, , +17

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