Concepedia

Babson College

Babson College

Statistics

Publications

4.6K

Citations

237.9K

Authors

275

Location

Wellesley, United States

Babson College is a education institution in Wellesley, United States known for business, entrepreneurship, and management.

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Publications

4.6K

The potential for artificial intelligence in healthcare

Thomas H. Davenport, Ravi Kalakota · Future Healthcare Journal · 2019 · 3.6K citations · Full text

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Customer Experience Creation: Determinants, Dynamics and Management Strategies

Peter C. Verhoef, Katherine N. Lemon, A. Parasuraman et al. · Journal of Retailing · 2009 · 3K citations

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A typology of social entrepreneurs: Motives, search processes and ethical challenges

Shaker A. Zahra, Éric Gedajlovic, Donald O. Neubaum et al. · Journal of Business Venturing · 2008 · 2.7K citations · Full text

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Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis

Rajiv P. Dant, Dhruv Grewal, Kenneth Evans · Journal of Marketing · 2006 · 2.5K citations

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How artificial intelligence will change the future of marketing

Thomas H. Davenport, Abhijit Guha, Dhruv Grewal · Journal of the Academy of Marketing Science · 2019 · 2.3K citations · Full text

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1–5 of 4.6K

Authors

275

  1. DG
    Dhruv Grewal

    Babson College, United States

    358 publications · 61.9K citations

    103

    h-index

  2. CG
    Candida G. Brush

    Babson College, United States

    247 publications · 22.4K citations

    64

    h-index

  3. TH
    Thomas H. Davenport

    Babson College, United States

    323 publications · 30.2K citations

    64

    h-index

  4. ML
    Michael Lévy

    Babson College, United States

    162 publications · 9.4K citations

    43

    h-index

  5. MA
    Michael A. Goldstein

    Babson College, United States

    170 publications · 7.4K citations

    42

    h-index

1–5 of 275