Dhruv Grewal - Concepedia

Author

Dhruv Grewal

Babson College ORCID

Also Known As

D GREWAL, D. Grewal, DHRUV GREWAL, Dhruv Grewal, Diva Kaur Grewal, Grewal, Dhruv

357

Publications

60.1K

Citations

100

H-Index

345

Concepts

All Affiliations

Babson College University of Miami University of Bath Tecnológico de Monterrey University of South Carolina

About

Dhruv Grewal is an author at Babson College specializing in marketing, management, and consumer research.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	68	119	33.9K
2	Arts	13	13	2.9K
3	Engineering	13	13	4.4K
4	Health Sciences	9	9	993
5	Education	6	6	416

Dhruv Grewal

209

Publications

58.4K

Citations

H-Index

Page 1

	Year	Citations
Effects of Price, Brand, and Store Information on Buyers' Product Evaluations William B. Dodds, Kent B. Monroe, Dhruv Grewal Journal of Marketing Research Consumer UncertaintyConsumer ResearchBrand StrategyBuyers ’ PerceptionsBuying Behavior	1991	4.7K
Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis Rajiv P. Dant, Dhruv Grewal, Kenneth Evans Journal of Marketing	2006	2.5K
The Influence of Multiple Store Environment Cues on Perceived Merchandise Value and Patronage Intentions Julie Baker, A. Parasuraman, Dhruv Grewal, Journal of Marketing Customer SatisfactionConsumer ResearchStore Patronage IntentionsOnline Customer BehaviorBuying Behavior	2002	2.2K
How artificial intelligence will change the future of marketing Thomas H. Davenport, Abhijit Guha, Dhruv Grewal Journal of the Academy of Marketing Science	2019	2.1K
Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis Robert W. Palmatier, Rajiv P. Dant, Dhruv Grewal, SSRN Electronic Journal	2006	2K
The Impact of Technology on the Quality-Value-Loyalty Chain: A Research Agenda A. Parasuraman, Dhruv Grewal Journal of the Academy of Marketing Science Total Quality ManagementCustomer SatisfactionResearch AgendaService QualityQuality-value-loyalty Chain	2000	1.8K
Effects of Price, Brand, and Store Information on Buyers’ Product Evaluations William B. Dodds, Kent B. Monroe, Dhruv Grewal Journal of Marketing Research Consumer UncertaintyConsumer ResearchBrand StrategyBuying BehaviorManagement	1991	1.7K
Understanding Service Convenience Leonard L. Berry, Kathleen Seiders, Dhruv Grewal Journal of Marketing Customer SatisfactionService ConvenienceConsumer UncertaintyConvenience LiteratureConsumer Research	2002	1.6K
The Influence of Store Environment on Quality Inferences and Store Image Julie Baker, Dhruv Grewal, A. Parasuraman Journal of the Academy of Marketing Science Store EnvironmentImage AnalysisData ScienceEngineeringVideo Quality	1994	1.5K
The effect of store name, brand name and price discounts on consumers' evaluations and purchase intentions Dhruv Grewal, R. Krishnan, Julie Baker, Journal of Retailing MarketingCustomer SatisfactionConsumer Decision MakingPrice DiscountsStore Name	1998	1.4K

Page 1