Concepedia
Journal of Retailing · 2019 · 67 citations · 69 references
Customer ExperienceExtra-role Brand PerformanceBusinessBrand DevelopmentConsumer ResearchModerating RoleManagementCustomer ParticipationCustomer InvolvementMarketingRetail Frontline SalespeopleCustomer LoyaltyBrand Management
69
Evaluating Structural Equation Models with Unobservable Variables and Measurement Error
Claes Fornell, David F. Larcker · Journal of Marketing Research · 1981 · 63.9K citations
Customer Satisfaction, Quality Of Life, Statistical Tests +20
Claes Fornell, David F. Larcker · Journal of Marketing Research · 1981 · 60K citations
Customer Satisfaction, Quality Of Life, Measurement Theory +18
On the evaluation of structural equation models
Richard P. Bagozzi, Youjae Yi · Journal of the Academy of Marketing Science · 1988 · 20.1K citations
Customer Satisfaction, Structural Equation Models, Management +6
On the Evaluation of Structural Equation Models
Richard P. Bagozzi, Youjae Yi · Journal of the Academy of Marketing Science · 1988 · 15.7K citations
Social Identity Theory and the Organization
Blake E. Ashforth, Fred A. Mael · Academy of Management Review · 1989 · 7.7K citations
Group Phenomenon, Self Identity, Organizational Behavior +19