Concepedia

Keith Richards

KR

41

Publications

3K

Citations

25

H-Index

1988

Active since

Affiliations

University of Warwick(Current)

Convergent Science (United States)

Michigan State University

Argonne National Laboratory

Baylor University

Keith Richards is an author at University of Warwick specializing in management, language studies, and business.

Top concepts

LanguageManagementBusinessEducationMarketingEngineeringSales ManagementTeacher EducationDiscourse AnalysisProfessional Development

Publications per year

1988–2019

41

Publications

41

Customer relationship management: Finding value drivers

Keith Richards, Eli Jones · Industrial Marketing Management · 2006 · 410 citations

Customer Satisfaction, Relationship Marketing, Business Intelligence +4

‘Being the Teacher’: Identity and Classroom Conversation

Keith Richards · Applied Linguistics · 2006 · 271 citations

Teacher Education, Classroom Conversation, Turn-taking +15

Theorizing Qualitative Research Interviews in Applied Linguistics

Steven Talmy, Keith Richards · Applied Linguistics · 2010 · 233 citations

Critical Race Theory, Linguistic Anthropology, Applied Linguistics +17

Motivating Salespeople to Sell New Products: The Relative Influence of Attitudes, Subjective Norms, and Self-Efficacy

Frank Q. Fu, Keith Richards, Douglas E. Hughes et al. · Journal of Marketing · 2010 · 201 citations

Marketing Analytics, Customer Satisfaction, Consumer Study +20

Trends in qualitative research in language teaching since 2000

Keith Richards · Language Teaching · 2009 · 201 citations

Second Language Learning, Teacher Education, Multilingualism +11

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