The impact of private labels on consumer store loyalty: An integrative perspective - Concepedia

Concepedia

Publication | Open Access

The impact of private labels on consumer store loyalty: An integrative perspective

DOI Full Paper Access

59

Citations

53

References

2015

Year

Rita Coelho do Vale, Pedro Verga Matos, Jorge Caiado

Journal of Retailing and Consumer Services

Private LabelsConsumer StudyManagementBusinessConsumer ResearchIntegrative PerspectiveConsumer BehaviorMarketingConsumer AttitudeCustomer LoyaltyConsumer Store Loyalty

References

	Year	Citations

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