International Journal of Mobile Communications · 2006 · 34 citations · 50 references
ManagementPerformance ManagementQuality ManagementPerformance MeasurementQuality EngineeringQuality PlanningCustomer SatisfactionQuality MeasurementService EvaluationService Performance MeasurementService QualityService Quality AssuranceCellular Communication NetworksEmpirical EvaluationMobile Communication TechnologiesQuality Of Service AnalysisQuality Of Service AssessmentService Quality ManagementService Quality MetricsService Quality Models
With the rapidly changing technologies, customer needs and increased customer awareness, it becomes imperative to review the Quality of Service (QoS) parameters for cellular mobile communication. An important objective of this study is to develop a model of service quality and a set of dimensions forcomparative evaluation, which could provide useful directions to regulators and service providers. The other objective is to critically appraise, categorise and identify issues for further research based on the analysis of literature, covering both the technical and managerial aspects. Finally, a strong need for empirical study using this integrated approach is emphasised.
50
A Service Quality Model and its Marketing Implications
Christian Grönroos · European Journal of Marketing · 1984 · 6.5K citations
Putting the Service-Profit Chain to Work
James L. Heskett, Thomas O. Jones, Gary W. Loveman et al. · Harvard business review · 1994 · 3.6K citations