Publication | Closed Access
How sales strategy translates into performance: The role of salesperson customer orientation and value-based selling
168
Citations
60
References
2015
Year
Customer SatisfactionSales ManagementManagementConsumer ResearchBusinessSales StrategySale ResearchBusiness StrategyMarketing ManagementSalesperson Customer OrientationStrategic ManagementValue-based SellingMarketingMarketing Strategy
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