Concepedia

Author

Wolfgang Ulaga

Paderborn UniversityORCID

Also Known As

Ulaga, Wolfgang, W. Ulaga, Werner J. Reinartz, Wolfgang Ulaga

97

Publications

10.3K

Citations

35

H-Index

78

Concepts

All Affiliations

Paderborn UniversityINSEADHEC ParisInternational Institute for Management DevelopmentESCP Business School
WU

About

Wolfgang Ulaga is an author at Paderborn University specializing in business, marketing, and management.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

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42

10K

2

Management

30

38

9.5K

3

Health Sciences

2

2

60

4

Education

1

1

196

5

Business Analytics

1

1

21

Wolfgang Ulaga

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47

Publications

10.1K

Citations

34

H-Index

YearCitations

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