Convenience food products. Drivers for consumption

A Theory of the Allocation of Time

Gary S. Becker · The Economic Journal · 1965 · 10.1K citations

Mathematical Programming, Engineering, Applied Economics +20

Development of a Measure of the Motives Underlying the Selection of Food: the Food Choice Questionnaire

Andrew Steptoe, Tessa M. Pollard, Jane Wardle · Appetite · 1995 · 2.1K citations

Food Choice, Nutrition, Food Marketing +11

Quantification of Consumer Attitudes to Health and Hedonic Characteristics of Foods

Katariina Roininen, Liisa Lähteenmäki, Hely Tuorila · Appetite · 1999 · 764 citations

Food Choice, Nutrition, Food Marketing +10

In Search of the Marketing Imagination: Factors Affecting the Creativity of Marketing Programs for Mature Products

J. Craig Andrews, Daniel C. Smith · Journal of Marketing Research · 1996 · 454 citations

Association between traditional food consumption and motives for food choice in six European countries

Zuzanna Pieniak, Wim Verbeke, Filiep Vanhonacker et al. · Appetite · 2009 · 447 citations

Food Choice, Nutrition, Economics +12